CIPS Marketing Announces Distribution Agreement with the Fresno Bee

LOS ANGELES, California – August 23, 2011 - CIPS Marketing has signed a distribution agreement with The Fresno Bee to become the exclusive distributor of Vida en el Valle, its weekly newspaper targeting Spanish households in the San Joaquin Valley.  CIPS will also deliver some of The Bee’s non-subscriber products in outlying areas.

Michael Lynch, CIPS President & CEO, said “We are very proud that the McClatchy organization has again entrusted CIPS with the responsibility to launch another TMC conversion program - this time in their Fresno market.  We are confident that the launch for the Fresno Bee will be as seamless as previous McClatchy newspaper conversions and look forward to building on our partnership with McClatchy.”

Tom Cullinan, Vice President at the Fresno Bee, adds “CIPS has an outstanding reputation and track record of providing high quality distribution. The Fresno Bee is looking forward to our new partnership.”

  CIPS Marketing Group, Inc. is the publishing industry’s largest and most trusted alternate newspaper and TMC distributor. Its weekly distribution of more than 10 million unique TMC packages & advertising circulars to more than 6.5 million households is unprecedented. CIPS has developed the most comprehensive Quality Control systems and has designed the needed delivery and verification tools to comply with all delivery specifications, which include the strictest Do Not Deliver and Paper Pile-Up standards in the industry. CIPS employs the most qualified operational leadership and expertise, and enjoys the industry’s only perfect track record of successful TMC conversions.

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CONTACT:
Kennedy Higdon
khigdon@cipsmarketing.com
(310) 769-6900, ext 235
www.cipsmarketing.com